Apply this Kérastase Première Pre-Shampoo generously to damp hair before washing to activate deep repair. This bonding hair treatment neutralises dullness and rebuilds keratin bonds effectively using citric acid and glycine found in authentic UK stock formulations.
Kérastase Première Bonding Pre-Shampoo Hair Treatment Step 1 Activate Repair deeply restores and intensely repairs all levels of damage for all hair types. This includes damage from heat styling, over-processing, colour treatment, bleaching, and even water in your shower.
Formulated with a concentration of 8% Pure Citric Acid and Glycine, the Pre Shampoo acts on inner and outer hair layers to neutralise dullness and stiffness. The formula rebuilds broken keratin bonds to reduce breakage.
With its transparent gel texture, the Pre-Shampoo dives deep to help repair persistent damage. Hair is left stronger, healthier-looking, and shinier as if renewed.
Think of it like a skincare routine for your hair. Apply the Première Pre-Shampoo Treatment generously before the shower to damp hair, then after 5 minutes, layer the Shampoo directly on top and lather. Rinse and finish with the Repairing Conditioner as a final step.
The Pre-Shampoo helps:
Instrumental test on bleached hair after continued use of the full Première routine vs non bleached hair.
Instrumental test after continued use of the Première routine.
Instrumental test after one use.
Consumer perception test, 84 women.