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Shiseido has set the tone for beauty standards across the globe since its formation in 1872, with make-up formulas centred upon natural yet reliable results. The dual-sided LipLiner InkDuo features a primer that glides on seamlessly with balm-like comfort, locking in hydration and preparing the lips for smooth application, while the liner enhances, shapes and defines with bold colour pigments that stay put for up to eight hours.