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Arm & Hammer's breakthrough formula combines advanced packaging technology for whitening protection. Designed to deliver superior stain removal versus non-baking soda toothpastes by gently lifting stains to deliver a noticeable difference. The Charcoal White Pro formula remineralises tooth enamel and neutralises acids caused by everyday food and drink. Returns oral pH to neutral levels and provides lasting freshness.
100% recyclable (Carton, Tube and Cap). No preservatives. No artificial colours. Vegan friendly. Low abrasion. It also utilises Baking Soda which effectively removes plaque and stains in hard-to-reach areas of the mouth. Baking Soda is the hero ingredient, alkaline in nature and able to help return oral pH to neutral levels. Developed and produced in the UK.
Sodium Bicarbonate, PEG-8, Hydrated Silica, Glycerin, Calcium Sulfate, Sodium Methyl Cocoyl Taurate, Sodium Saccharin, Aroma, Alumina, Dipotassium Phosphate, Calcium Peroxide, Sodium Fluoride, Calcium Carbonate, Sodium Silicate, PEG/PPG-116/66 Copolymer, Limonene, Calcium Hydroxide, Sodium Carbonate.
Brush twice daily. Children of 6 years or younger: use a pea-sized amount and supervise brushing to minimise swallowing.
Box recycle. Cap on tube recycle.