



Aveda Men Pure-Formance Firm Hold Gel is a lightweight styling gel that delivers maximum hold and control. It features a refreshing aroma with organic essential oils and is ideal for creating defined hairstyles without build-up. Use it on damp or dry hair for best results.
Our lightweight styling gel delivers maximum hold, control, definition and shine without unwanted build up or flaking.
Ideal for maximum hold and control.
Rich, spicy and refreshing aroma with kunzea, citrus and certified organic essential oils of spearmint, vetiver, and lavender.
Active Ingredients: Spearmint: Used in ancient times to scent bath water, heal sore gums and whiten teeth, this light, minty oil has an uplifting aroma. Licorice: Also known as sweet wood, this is a natural anti-irritant.