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THE SECRET TO BRUNETTES THAT START PURE AND STAY PURE? Clairol Nice'n Easy Pure Brunettes gives your hair rich tones with the new Detox + Pure Tone System. Hair is detoxed from metal build-up, filled with pure brown tones and shielded against metals to preserve pure colour.
Gives hair rich tones that stay pure until re-colouring in 3 easy steps: 1.Detox: precolour detox serum helps purify hair from metal build-up. 2.Dye: pure brown tones fill hair. 3.Treat: intense treatment helps shield against metals and preserve pure colour