£21.08
Use this professional-grade bleaching solution to lift your natural pigment levels for a striking blonde transformation. The included L'Oreal Preference kit combines strength with care using ammonia-free technology sourced from the UK.
- Neutralises brassy tones effectively with up to nine weeks of fade-defying colour retention capability.
- Nourishing conditioner contains UV-filter and Vitamin E to preserve hair shine during the chemical process.
- Helps restore healthy appearance by rebalancing pH levels for smoother and silkier result immediately after rinsing.
- Reliable distribution from a United Kingdom based supplier ensures fast shipping for international customers worldwide.
- £21.08
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Description
xIngredients
1240996 - Lightening Powder: Potassium Persulfate , Sodium Silicate , Ammonium Persulfate , Citric Acid , Sodium Persulfate , Sodium Metasilicate , Sodium Lauryl Sulfate , Edta , Glycine , Ci 77891 / Titanium Dioxide , Hydrogenated Polydecene. (F.I.L. Z70018766/1).
1240812 - Lightening Cream: Aqua / Water , Cetearyl Alcohol , Propylene Glycol , Ethanolamine , Deceth-3 , Laureth-12 , Ammonium Hydroxide , Oleth-30 , Lauric Acid , Glycol Distearate , Polyquaternium-22 , Silica Dimethyl Silylate [Nano] / Silica Dimethyl Silylate , Carbomer , Edta , Parfum / Fragrance. (F.I.L. C263376/1).
1190207 - Developer Cream: Aqua / Water , Paraffinum Liquidum / Mineral Oil , Hydrogen Peroxide , Cetearyl Alcohol , Sodium Cetearyl Sulfate , Sodium Salicylate , Sodium Sulfate , Peg-40 Hydrogenated Castor Oil , Phosphoric Acid , Tetrasodium Etidronate , Tetrasodium Pyrophosphate. (F.I.L. C199529/1).
1241647 - Reinforcing Conditioner: Aqua / Water , Cetearyl Alcohol , Behentrimonium Chloride , Cetyl Esters , Ci 60730 / Acid Violet 43 , Ci 45100 / Acid Red 52 , Cocos Nucifera Oil / Coconut Oil , Sodium Hydroxide , Phenoxyethanol , Ethylhexyl Salicylate , Trideceth-6 , Chlorhexidine Digluconate , Limonene , Linalool , Benzyl Salicylate , Benzyl Alcohol , Amodimethicone , Isopropyl Alcohol , Alpha-Isomethyl Ionone , Citric Acid , Citronellol , Cetrimonium Chloride , Coumarin , Hexyl Cinnamal , Amyl Cinnamal , Parfum / Fragrance. (F.I.L. C254891/1).
Features
Up to 9 weeks of fade-defying colour.
Multidimensional Colour and High-Impact Shine.
New oil-in-gel formula - doesn't drip and ensures optimal coverage. Now ready to rinse just in 25 minutes.
Includes a nourishing shine protect conditioner with UV-filter and Vitamin E to preserve shine.
Up to 5x more nourished hair.
Country of Origin
Belgium
Product Information
Introducing Preference Toners by L'Oreal Paris powered by our new ammonia-free technology!
Benefits of Preference by L'Oreal Paris:
- New Ammonia-Free Post-Bleach Treatment
- Up to 4 Weeks of Pure Blonde neutralising unwanted brassy tones
- Up to 4x more nourished hair
- 5 Minutes: Application Time
- Smoother and Silkier hair
Read the instructions and do patch test 48 hours before use.
- Use gloves and pour toning cream into developer bottle and shake to mix evenly.
- Apply toner and leave for recommended time.
- Follow with conditioner and rinse.
Each box includes: 1x Toning Cream, 1x Developer Cream, 1x Reinforcing Conditioner, 1x User guide & pair of protective gloves.
What makes it special?
- REBALANCES pH - After undergoing a bleaching service the hair becomes alkaline which can make it dull and porous. The new Preference Acidic Toner rebalances the pH level of hair, improving hair quality.
- AMMONIA-FREE TECHNOLOGY - This new formula helps effectively neutralise unwanted orange and yellow tones for an ultra-pure blonde that lasts whilst having a pleasant smell.
- REINFORCING CONDITIONER - Apply the Toner and our Reinforcing Conditioner for smoother and silkier hair.
Preparation and Usage
IMPORTANT: THIS PRODUCT CONTAINS PERSULFATES AND COLOURANTS. IT CAN CAUSE AN ALLERGIC REACTION WHICH IN CERTAIN RARE CASES MAY BE SEVERE. IT IS ESSENTIAL TO FOLLOW THE PRECAUTIONS BELOW: DO NOT USE IF: You are sensitive to persulfates or have previously experienced a reaction to a bleaching product. You have previously experienced any reaction after colouring your hair. You have a sensitive, irritated, or damaged scalp.
Storage Type
Ambient
Manufacturer Address
L'Oréal Paris, London, W6 8AZ
