£48.30
Use Olaplex No.4P Shampoo to neutralise brassiness and hydrate blonde hair. This ultra-concentrated toning shampoo strengthens and repairs damage. A popular choice in UK beauty routines.
- Contains Violet Toning Agents to seal in brightness and reduce brassiness.
- Features a gentle blend of coconut oil-derived surfactants for easy lather and hydration.
- Clinically proven to make hair 3x brighter compared to top purple shampoos.
- Reduces breakage by 52% after one use when used as part of the system.
- Effective on both natural and colour-treated hair.
- £48.30
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Description
xThis ultra-concentrated purple shampoo reduces breakage and hydrates as it cleanses and tones from roots to ends. Use No.4P to neutralise brassy hair and yellow tones for brighter, softer, stronger blond hair, grey hair, or highlighted hair. Effective on natural and colour-treated hair.
Key benefits: Neutralises brassiness for brighter hair. Strengthens hair and repairs damage. Hydrates and softens hair.
Key ingredients: Violet Toning Agents seal in brightness and balance tone to reduce brassiness and yellow tones. Gentle Blend of Coconut Oil-Derived Surfactants provides easy lather and leaves the scalp and hair feeling hydrated.
Clinically proven: 3X brighter hair compared to top purple shampoos. 91% agree hair was less brassy based on an independent consumer perception study. 52% less breakage after one use when used as a system.
