£22.86
Achieve professional-level results from home with this premium permanent hair colour designed for rich luminosity and lasting shine. Formulated by L'Oréal Paris Preference, this trusted British brand delivers up to 9 weeks of colour longevity for all hair types.
- Infused with Vitamin E and UV filters to protect and nourish hair during colouring process.
- Delivers up to 90% less breakage compared to untreated colour treatments for healthier looking locks.
- Provides up to 100% grey coverage along with intense shine and colour longevity lasting for nine weeks.
- Features a non-drip formula that gently coats hair fibres ensuring perfect application without mess.
- Includes a Shine-Protect Conditioner to preserve brightness and shield against environmental damage.
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