



Use once a week to tone blonde and grey hair with PRO:VOKE Brighten + Repair Intensive Purple Shampoo. This sulphate-free shampoo removes brassy tones and repairs damaged bonds in one wash. It's from the trusted UK brand Provoke.
Aqua (Water), Sodium C14-16 Olefin Sulfonate, Sodium Cocoamphoacetate, Sodium Cocoyl Methyl Isethionate, Acrylates/Palmeth-25 Acrylate Copolymer, Glycerin, Cocamidopropyl Betaine, Cocamide MEA, Parfum (Fragrance), Sodium Benzoate, Potassium Sorbate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Sodium Chloride, Panthenol, Disodium EDTA, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Mica, Benzophenone-4, Linalool, Hexyl Cinnamal, Tetramethyl Acetyloctahydronaphthalenes, Citric Acid, Avena Strigosa Seed Extract, Lecithin, Disodium Distyrylbiphenyl Disulfonate, CI 60730 (Acid Violet 43), CI 77891 (Titanium Dioxide), HC Blue No. 2
Sulphate Free. Instantly Brightens & Repairs Damaged Bonds. Blonde, Highlighted & Grey Hair. Against Animal Testing
CAUTION: Purple and blue pigment can stain, avoid clothing & porous surfaces. Avoid contact with eyes. In case of contact, rinse thoroughly with water. Use as directed. Can cause an allergic reaction. Keep out of reach of children.
Country of Origin: United Kingdom
Provoke Brighten + Repair Intensive Purple Shampoo is our most advanced purple shampoo, that intensively removes brassy tones in 1 wash and also repairs damaged hair bonds. Enriched with pro-vitamin B5 for hair that is brighter, radiant & restored.
Use once a week or every other wash. Wet hair, lather, leave for 5 minutes, then rinse. For optimal toning results, pair with our Brighten + Repair Conditioner. For daily colour maintenance between toning treatments, use our Keep it Bright Shampoo and Conditioner.