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Channelled through a new and improved formula, the Brazilian Joia shampoo from Sol de Janeiro delivers cleansing properties without stripping moisture. A blend of Brazilian ingredients comes together to repair damage, dryness, frizz and weighed-down hair. Fragranced with the brand's signature Cheriosa 62 scent, this shampoo is designed to be sulphate-free and colour-safe, leaving your locks in delectable condition.